dsl logistics
we deliver

We deliver. Goods and solutions.

We are a team of logistics professionals based in Auckland, New Zealand. We provide third party logistics (3PL or contract warehousing and distribution), freight forwarding and customs clearance. Our Warehouse Management System is specially developed for 3PL operations.


Each order complies with strictly measured Key Performance Indicators (KPIs), using sophisticated systems developed and maintained in-house. The KPIs are reported live in our password-protected tracking website for any selected period.

We pick, pack and dispatch over 165,000 units of stock per week, from our modern and secure 20,000m2 facilities near Auckland airport. We are a well-established company. During the last 37 years, we developed sophisticated systems to provide 3PL (third party logistics) services.

Stock Management

Stock Filters
Stock Page Filter Options: (All, No movements in the last 3 6 and 12 months, Small quantities of 5 or less units)

You can get a full listing of your stock on hand at any time, or you can filter the listing by restricting it to certain categories or products.

These lists are particularly useful to identify slow-moving stock or ends-of-lines that are no longer available for sale on the website but are still occupying a (paid) location in the warehouse.

Stock Turns

Our stock management charts provide some useful historical information on stock levels and stock turns, two important factors for maximising profit.

Stock History

The stock history chart compares figures for stock shipped and received in the current year and those in the previous year, and changes in total stock on hand at month-end.

Stock Movements

Stock On Hand : 12

For any one item of stock, we can trace all movements, in, out and adjustments. Listings in our portal for products or orders, like this example, enable an immediate download of the data to Excel.

Stock accuracy is achieved by a programme of regular cyclic stock counts following algorithms that ensure that each unit of stock has an equal probability of being counted in any given period. This is routinely accepted by auditors as a suitable alternative to annual stock takes.

KPI Measurements

Fulfilment - Jun 2024
Status Units Orders Percent
As Ordered 83,689 12,472 99.9%
Not Located 51 34 0.1%
No Stock 209 93 0.2%

The "No Stock" line refers to orders received for items that we no longer have in stock. The "Not Located" line, on the other hand, relates to stock that is supposed to be in storage, but which we were unable to locate. This is one of our most closely monitored KPIs.

Cost Control

We provide information on the costs that we bill our clients for fulfilling their orders and storing their stock. We are neutral on the selection of couriers and make our bulk rates available to clients with no hidden mark-ups.

Activity and Storage Costs

Our system works on data transferred from our clients' systems. We are experienced with the main accounting systems used by our clients in New Zealand and Australia. We develop the necessary software to integrate them with our warehouse management system.

We do not charge clients for our end of the systems integration costs
it is what we do

Aaron Hobbs

Customs and Freight

We offer you a first-class global logistics service. We offer our clients tariff consultancy support, covering issues such as valuation, preferential origin, tariff classification, duty concessions and anti-dumping.

Our network of independent forwarders from around the world works to meet your needs. We have strong long-standing partnerships in China, India and Australia, as well as a reliable network of agents throughout the world. With each office locally managed and controlled, you will receive the highest level of professional service.

You can rely on our associates for expert advice. We consolidate orders from different suppliers, so you can take advantage of better container or airfreight rates. We offer you true point-to-point control on each shipment, through order tracking and regular reporting of consignments. Our comprehensive tracking system means we can keep you informed of your consignment's progress at all stages of the logistics chain.

We specialise in data transfer between ourselves, our clients, and their suppliers and clients. Our dedicated team will manage your account and ensure your consignments are cleared and delivered without unnecessary delays. We back our Customs consultancy services with many years' experience in preparing tariff classification rulings, submissions to the Customs Appeal Authority and duty concession applications. We draw on a large library of precedents from New Zealand and other legislations. For information on Incoterms,

Incoterms is an acronym for 'international commercial terms'. They define the basic rules of trade and are accepted worldwide.
The information on this page was sourced from abcofprocurement.com

EXW – Ex Works
The seller only needs to have the goods ready for pickup. It is the buyer’s job to load them onto the vehicle and take care of the rest of the transport. Once the goods are out of the seller’s premises, they are no longer the seller's concern.

FCA – Free Carrier
For international transport, the seller delivers the goods to the port (for sea transport) or the cargo terminal (in case of air freight), and does the export clearance. From there it is the buyer’s job to take care of international transport and import the goods into the destination country. For domestic transport, the seller only needs to load the goods on the buyer’s vehicle. The buyer needs to organise transport.

CPT – Carriage Paid to
The seller arranges transport and takes care of the paperwork needed for export. But the risk of loss, theft or damage is with the buyer during the transportation. While in domestic transport this may not be an issue, it may not be the best choice for shipping.

CIP – Carriage and Insurance Paid To
The significant difference between CPT and CIP is that the seller now bears also insurance costs for the cargo until the final destination of the goods.

DAP – Delivered at Place
If this Incoterm is agreed upon, the responsibilities of the buyer are to pay for the customs clearance and duties in the country of import. Furthermore, the buyer needs to arrange to unload goods at the point of destination. Everything else is done by the seller.

DPU – Delivered at Place Unloaded
The seller is responsible for the unloading of the goods at the place specified by the buyer. The one thing the buyer needs to do is to pay for the customs fees and taxes. The logistics of the goods movement is completely run by the seller.

DDP – Delivered Duty Paid
The seller takes care of everything. Import/export documentation and fees, transportation, unloading. The buyer has no obligations whatsoever until the goods are on his premises. In some countries it is not legally possible for the seller to become the importer, so check it out before signing the contract.

FAS – Free Alongside Ship
The seller should clear the export documentation and deliver the goods to the port, ready to be loaded onto the ship. From there the buyer takes over. The buyer will hire the shipment, arrange to load and import the goods. This term is used mostly for non-containerised shipments, like sand, oil etc.

FOB – Free on Board
The seller must assure the goods are loaded onto the ship nominated by the buyer. So, besides the export clearance, the seller bears the risk of damage while the goods are in the port. Once the goods are safely stored on the ship, the buyer is the one responsible for all risk.

CFR – Cost and Freight
The seller takes care of sea transport. Once the ship reaches the final destination, it becomes the responsibility of the buyer. The buyer needs to arrange to unload at the port, pay customs fees and arrange documents and transport to the final destination.

CIF – Cost Insurance and Freight
This is quite similar to CFR. The main difference is that the seller must arrange insurance for the goods to cover all risks until the final port of destination.

Dasha Smotrova


Trackstock, our Warehouse Management System (WMS), was first developed in 1996. It provides RF capability for scans and inventory location. We currently have over 4 million units of stock on hand. We do not charge clients for our end of the systems integration costs – it is what we do.

We use custom-written in-house software for our main applications, using Microsoft SQL Server as the back-end database. The database and the web server are hosted in the cloud.

​We have used IT to our competitive advantage since we started in 1986. In the early 1990’s, we pioneered the use of EDI as a means of streamlining customs clearances in New Zealand for goods shipped from Australian retailers and manufacturers.

Because our software is written in-house, changes that are required for each client can be made quickly and efficiently. This provides the client with more flexibility. Our small – and highly responsive – team of five in-house programmers is supplemented by an external contractor responsible mainly for network architecture and security.

Phillip Rashleigh